I want to invest in this start-up!

I’m a skeptical person. Maybe it’s my personality, my professional experience or my risk-aversion, but regardless of the reason – that’s who I am.
But yesterday, in the #SalesforceEssentials #TLV event – I was excited!

I didn’t expect much from the last session of the day – ISV pitch – you know the drill: two start-ups give you their pitch and try to convince they are the next big thing.

Salesforce is known for its #1 cloud ecosystem and for being very open, collaborative and supportive with its partner community, and as usual customers and partners were an integral part of the agenda and main stage presentations in this great mini dreamforce event.

But @LawGeex came above and beyond everyone else.

Having worked in large corporations like Amdocs and BMC software in the past – I experienced the problem myself – legal bottlenecks that prevent sales from closing deals faster.  

@Noory Bechor, Founder and CEO, LawGeex, said: “Sales teams are dependent on legal to review and approve contracts before the deal can move forward. This process sometimes takes days, weeks or even months, and sometimes deals just don’t close. With the LawGeex Salesforce app, companies can now automate the review and approval of contracts, without having to leave Salesforce. LawGeex empowers salespeople to upload contracts using Salesforce and have them approved based on an organization’s legal criteria.“

@Robin Fisher, area vice president of Salesforce Europe and the Middle East, introduced LawGeex as an example of a new breed of legal technology providers changing the way business is done for Salesforce’s 150,000 customers. “LawGeex helps lawyers focus on what is important, and provides an amazing opportunity for our customers. It represents a fundamental shift in aligning sales and legal around the same value of closing deals faster.”

WOW!

I want to invest in this start-up!

nooryatsalesforce

When Discovery Meets Big Data

No big news yesterday at the #IBM_WatsonTLV, but these were my highlights:

Bryson Koehler, CTO, IBM Watson & IBM Cloud told us that AI is here to stay, and that “the cloud-native architecture will define computing (and competing) in the cognitive era”. Daniel Malka, GM IBM Israel, said that only organizations that will be able to combine artificial intelligence with the digital revolution will be the winners of the next decade.
It was interesting to look at IBM itself as a company going through the same transition and digital transformation, acknowledging the fact that its industry has changed dramatically and is on the move from IT to business-  and apps-focus, and changing itself accordingly.

Picture1Talking about digital transformations, Carolyn Heller Baird, Global Research Leader, Customer Experience & Design, IBM spoke about Digital disappointment – why some customers aren’t fans, and shared some interesting research done at IBM showing that executives and consumers are seriously misaligned with their expectations and that this is one of the factors driving customers’ willingness to try companies’ digital CX initiatives.

Picture3Oh and the presentation I liked the most? When Discovery Meets Big Data – Ran Gishri, VP Marketing Taboola.

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